ICONS IML Tubes featured in Beauty Packaging’s ‘Simple Gestures, Dramatic Top-Plates, and a Quandary at MakeUp in Paris’ Sept 2025 Issue
ICONS IML Tubes featured in Beauty Packaging’s ‘Simple Gestures, Dramatic Top-Plates, and a Quandary at MakeUp in Paris’ Sept 2025 Issue
We have been featured in Beauty Packaging’s September 2025 Issue! Featuring our contribution to their ‘Simple Gestures, Dramatic Top-Plates, and a Quandary at MakeUp in Paris’ article, where we are taken back to MakeUp in Paris’ June show, highlighting our ‘Bloom‘ theme and spotlighting some of our innovations, including IML tubes, hybrid applicators, and the new sensory click pens.

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2025 was our ICONS Beauty Group MakeUp in Paris debut where we unveiled our “Bloom” themed booth, a celebration of beauty’s transformation through sustainability, inclusion and sensory innovation. The booth spotlighted hybrid applicators, tactile packaging and recyclable mono-material solutions designed to make packaging functional as well as an immersive part of the product experience. From new sensory click pen and wand applicator in unique shapes and materials, to our mono-material PP In-Mold Label (IML) Tubes produced in our ICONS America manufacturing facility in North Carolina, we showcased how packaging can elevate beauty experiences.


One of our standout favorites at the show was Our Slow Release Mist Sprayer. With one single slow, smooth press, the slow release sprayer dispenses a wide, fine and sustained 0.65cc dose. Paired with a 24/410 neck size, the sprayer fits with a variety of bottles in various fill sizes, ideal for hair, body and wellness sprays offering an elevated, spa-like experience through form and function.
Again, a huge thank you to everyone who visited our booth, connected with our team, and explored our latest innovations. It was a pleasure to meet so many new faces in the European beauty community! We can’t wait to see you all at MakeUp in New York!
Contact info@ics-world.com for more information about our various packs. To read our full feature in Beauty Packaging’s September 2025 article find the link here!